Handcrafted in the United Kingdom. Profiled in an accredited UK laboratory. Free UK tracked delivery.
Certified one of one · Made to order in the United Kingdom · From £299
One of One · For Ever

Jewellery crafted from your own DNA

Traditional personalisation can be copied. Your DNA cannot. Every DesigNA piece is scientifically unique — made from a single sample, handcrafted in the UK, and certified yours alone.

ISO-Accredited UK Laboratory
Certificate of Authenticity
Sample Destroyed After Profiling
Free UK Tracked Delivery
The Uniqueness

A piece only you could ever wear.

Every person carries a genetic code that has never existed before — and will never exist again. At DesigNA, we translate that code into a piece of fine jewellery. Not a representation. Not a metaphor. A physical object, scientifically derived from you.

"Traditional personalisation can be copied. Your DNA cannot." - Oliver Sullivan, CEO and Founder

Each piece begins with a single cheek swab, processed in our ISO/IEC 17025-accredited laboratory. From your unique STR profile, our jewellers craft a design that no other person on earth could own — and arrives with a numbered certificate confirming it.

The Translation

Your profile decides the pattern. Here is exactly how.

Diagram showing how a DesigNA cheek swab becomes a 23 marker DNA profile and then marker stones set along the necklace, spaced by metal beads
Diagram showing how a DesigNA cheek swab becomes a 23 marker DNA profile and then marker stones set along the necklace, spaced by metal beads
How It Works

From sample to heirloom.

Four simple steps. Seven to fourteen working days at the lab. One piece made for no one but you.

I

Order Your Kit

Choose your piece and we post your DNA collection kit within 2–3 working days.

II

Collect at Home

A gentle cheek swab — no needles, no fuss. Post it back in the pre-paid envelope.

III

Profiled & Crafted

Your DNA is analysed and your piece is handcrafted — 7–14 working days from receipt of your sample at the lab.

IV

Delivered to You

Your piece arrives by tracked delivery, with a numbered certificate of authenticity.

The Collection

Three pieces. None of them repeatable.

6 month warranty on all jewellery

Assembled by craftspeople in Birmingham's Jewellery Quarter, whose benches also serve Britain's best known jewellery houses.

Every piece hand assembled, hallmarked and certified in the United Kingdom.
The Science

Genuine science. Quiet luxury.

We partner with Complement Genomics — a Ministry of Justice-accredited laboratory with over twenty years of forensic expertise. The same technology used in high-stakes identification is used to make your jewellery.

We only use STR (Short Tandem Repeat) profiling. That means we read the markers that make your DNA statistically one-of-one — nothing more. No health data. No ancestry data. No third-party sharing. Ever.

ISO/IEC 17025 Accredited

International standard for testing laboratories

UK GDPR Compliant

Your sample is destroyed after profiling

STR Profiling Only

No health, ancestry or lifestyle data extracted

Our happy customers

What our customers tell us.

★★★★★

“Customer service and quality of product was fantastic!
Beautifully packaged and makes for an exceptionally unique gift”

Carol A. — Sheffield
Occasions

A gift that can never exist twice.

Some moments deserve more than a card or flowers. Give a piece that will outlive us all.

Anniversaries

Mark a decade, a lifetime, or the one that changed everything.

Milestone Birthdays

Thirty, fifty, seventy — the numbers that only come once.

Real DesigNA Stories

See what some of our happy customers are wearing and showing off their DesigNA for.

One sample. One piece. One person who can ever wear it.

From £299. Certificate of authenticity included. Handcrafted in the United Kingdom.

Common questions

What is DNA jewellery?

DNA jewellery is a piece designed from your own genetic profile rather than chosen from a catalogue. At DesigNA, a simple cheek swab is analysed by a UK forensic laboratory across 23 autosomal markers. At each marker your alleles are read and labelled with coloured fluorescent dyes, and those dye colours appear as the stones set along your piece. You choose five stone types, one for each dye colour, and your profile decides where each stone sits. The result exists in one place only.

How does DesigNA turn DNA into jewellery?

You send a cheek swab in your collection kit. Our laboratory partner, Complement Genomics, analyses 23 autosomal STR markers from your DNA. At each marker your alleles are read and labelled with coloured fluorescent dyes. The five stone types you choose echo those dye colours, and your unique allele pattern sets where each stone sits along the necklace. Your piece is then hand made in Birmingham with a certificate of authenticity.

Is DesigNA jewellery genuinely one of a kind?

Yes, in the strictest sense. The design is generated from your unique allele profile across 23 markers, so it exists only once. Your certificate of authenticity records the data behind it. The only exception is an identical twin, who shares the same profile.

How long until my piece arrives?

Your finished piece is delivered within 7 to 14 working days of the laboratory receiving your sample, with free UK tracked delivery. Each piece is hand made to order in Birmingham, so the short wait is the craft, not a delay.

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How It Works

1

Order & Receive

Place your order and receive your free DNA collection kit by post within days.

2

Send Your Sample

Take a simple cheek swab and return it to our laboratory in the prepaid envelope.

3

Lab Analysis

Our ISO-accredited lab extracts and profiles your unique DNA markers.

4

Handcrafted & Delivered

Your one-of-a-kind piece is handcrafted and delivered within 7–14 working days.

ISO-Accredited Laboratory
Every Piece is 1/1
DNA Collection Kit Included
7–14 Working Days from Sample Receipt
Made in the UK